Theory Analysis of Critical Theory and Feminist Theory Essay Example for Free

Theory Analysis of Critical Theory and Feminist Theory Essay Critical theory and Feminist theory are both complex in terms of its structure and principles. Critical theory, according to Max Horkheimer in his work titled Traditional and Critical Theory, is a kind social theory oriented toward analyzing the society and in effect and altering society unlike the traditional theory which focuses only in recognizing, elucidating and giving details about it. Horkheimer furthered; â€Å"critical theory must be explanatory, normative and practical at the same time(Bohman, 2005).† That is, one must be aware and be able to identify things that are not in the right flow in a society, must be able to take actions to adjust or modify it. Critical theory being normative as further defined by Sailer must â€Å"be able to carry about alteration in the situations that influence our lives(Seiler).† Critical theory is a philosophical approach that includes feminist theory. Feminist theory seeks to discover the perception of gender. As explained by Sailer, â€Å" Feminist theory assumes that gender is an all-encompassing category for perceiving human experience. The case is that gender is a generally constructed classification of values, identities, and activities. It also emphasizes that sex is biologically determined. It intends to defy the established gender assumptions of society as well as to attain further beneficial ways for women and men to co- exist(Seiler).† The Feminist Theory stress out that the domination of men considerably affects the women. It radically deafens the society about the contribution, roles, and values of the women that leads to the existence of gendered inequities that seems to inundate the cultural way of living. Critical theory recognizes that the ability to understand can lead a change while feminist theory, a philosophical approach of critical theory, sees that the means of thinking of feminine is different from the masculine. Critical Theory(2005). Seiler, R. M. Human Communication in the Critical Theory Tradition. Retrieved November 1, 2006, 2006, from http://www.ucalgary.ca/~rseiler/critical.htm

Formulate And Conduct Monetary Policy In Malaysia Information Technology Essay

Formulate And Conduct Monetary Policy In Malaysia Information Technology Essay The selected company for this paper is the Hongkong and Shanghai Banking Corporation. The organization is popularly known by its widely accepted acronym HSBC. To-date, this multi-national company is a giant financial conglomerate that operates from more than 7,500 offices spread across 87 countries world-wide with more than 330,000 employees (www.hsbc.com). Briefly, the historical background of Hongkong and Shanghai Banking Corporation (HSBC) was that it was founded in 1865. Its formation was to cater to primarily for the China trade. In 1876, it opened its Singapore branch followed by the Penang branch in 1884. The main banking activities then during the turn of the century in the Straits Settlements were to cater for trading activities in China. As the British presence in the Malay states in the Malay Peninsular grew through tin mining and during the later stages through rubber cultivation as well as other commodity plantations such as cocoa, tobacco and spices, Hongkong bank grew larger as demand for banking support to the business communities grew (HSBC. Its Malaysian Story, text by Douglas Wong, Editions Didier Millet, 2003). The financial industry in Malaysia has demonstrated a vibrant development since its announcement to open up the industry for foreign participation via increased equity and to hold a major stake in insurance companies, investment banks and commercial banks. Amongst the foreign players that has made a big inroad into the financial industry of Malaysia is HSBC, Standard Chartered and Citibank. (www.chinapost.com). The industry is controlled by the central bank of Malaysia known as Bank Negara Malaysia (BNM). BNM formulates policies, sets out controls for the banking lending activities in the country and implements the Banking Financial Institutions Act 1989. Its main primary functions are:- Formulate and conduct monetary policy in Malaysia; Issue currency in Malaysia; Regulate and supervise financial institutions which are subject to the laws enforced by the Bank; Provide oversight over money and foreign exchange markets; Exercise oversight over payment systems; Promote a sound, progressive and inclusive financial system; Hold and manage the foreign reserves of Malaysia; Promote an exchange rate regime consistent with the fundamentals of the economy; and Act as financial adviser, banker and financial agent of the Government. (www.mida.gov.my) The major competitors to HSBC in Malaysia comprises of the foreign banks in Malaysia such as Standard Chartered Bank, Citibank, OCBC Bank and UOB Bank. The local banks that competes with HSBC are larger in terms of branch network, customer accessibility, capitalization, systems, loan spread as well as human capital. Part 2 The early era of modernization in the bank is through implementation of accounting machines in 1959 with the use of National Cash Register Corporation (NCR) Machine called NCR Class 32s for the general ledger and current accounts in Hongkong banks branches. The savings accounts were done using the NCR 42. The NCR 32 were later replaced by NCR Postronic machines in the larger branches in Malaya. The second phase of mechanization or early computerization in Hongkong bank started in 1976 through out to 1980. This phase involved the use of IBM mainframe such as IBM 360 which cost USD450,000 in 1977, Philips terminals, Racal modems and telecommunication provide by Telekon Malaysia. By 1988-89, the Philips banking terminal has been replaced by a Unisys system used by the HSBC group worldwide (HSBC. Its Malaysian Story, text by Douglas Wong, Editions Didier Millet, 2003). The Data Management and Storage system of HSBC are based mainly on its mainframe system that has been retained largely from its era of computerization in the 1976 era up until mid 1984/5. The mainframes are its key machines in storage of data and information which comprises of customer information, loan advances, staff information including its compensation payroll data. The Windows NT server is one HSBCs key data management and storage system. Another system in HSBCs data management and storage is its Windows 2000 SP4 server and Windows 2003 SP1 server. These three systems forms the core data management and storage for HSBC. The advantages of these systems are their storage capacity that is large enough for HSBCs customer information. The dependability of these systems has proven stable and dependable against unnecessary data losses. The IT Support teams constantly provide cumulative security update such as its Outlook Express. The flexibility of these three systems can be demonstrated in the series of pack and patches that was downloaded for the Windows 2000 SP4. Among those patches to address the system are:- Vulnerability in the Web View to allow Remote Code Execution. Vulnerability in HTML Help to allow Remote Code Execution. Vulnerability in Remote Desktop Protocol could allow denial of service. Vulnerability in the Microsift Data Access Components (MDAC) Function Could Allow Code Execution. (HSBC Intranet) The ability of the server to accommodate the above patched identified from the list of Microsoft Service Pack and Patches for Windows 2000 SP4 demonstrated the flexibility of the server to take patches in the system. These are aimed to ensure the server remains stable to support the banks requirement in data management and storage. In addition to the data management, the operating systems platforms are based mainly on Microsoft Windows. (www.hsbc.com.my) The bank placed high importance to ensure its operating systems are sound, dependable to its business needs, safeguard customer information, enables continuous product enhancement as well as maintaining employees information which are considered sensitive and crucial. Policies on internet usage for HSBC are highly regulated. The banks policy on the usage of email and internet is regulated and the policies can be found in the banks intranet accessible by all staff. The usage of email and internet is based on conditions laid down in the banks group policies. Its usage is for business correspondences and is to be conducted in a business-like and professional manner. The use of email and use of external computer access over the internet is subject to the banks policies and Code of Conduct. (HSBC Intranet). The networking and telecommunications aspect of HSBC is controlled and careful attention is given to the access to internal software and hardware of the organization. This manner of control is reflected in the organizations LAN security where all software installation is authorized through formal procedures. This would include LAN administrator guide strictly enforced, service patches on latest Microsoft updates are monitored and using approved anti-virus software (inclusive of updates). In terms of controlling the organizations network, strict password usage and control is enforced. This is evident in the organizations policy on placing ownership and accountability on individual user of their password. This includes frequent changing of password every 60 days (HSBC Intranet). In broad terms regarding consultants, system integrator and vendors, HSBC maintains strict regulations on outside equipment by consultants and vendors. In addition, the bank enforces strict controls on third party data transfer, maintenance of customer and staff personal data within the mainframe system and serves are not accessed by third parties such as external consultants and contract employees without proper clearance (HSBC Intranet/PC Security Guidelines). These strict controls are put in place to protect customer and staff data privacy as well as data security from being compromised by external or third parties that comes in contact with the banks systems or servers. In terms of the banks computer hardware platforms, these equipments are maintained through tight policy and guidelines that governs administration of the banks IBM servers, the computer hardware especially PCs and laptops used by the staff, comprising mainly of IBM machines (HSBC Intranet). Part 3 This report will proceed to present the concept on cloud computing, outlining its key features, current trends, future developments and consider its benefits to business (making direct reference to banking) and the cost of cloud computing to HSBC. Cloud computing comes into focus only when companies think about the IT needs/requirements. Companies started to explore ways to increase capacity or add capabilities on the go with business-as-usual operations without investing in new infrastructure, training new personnel, or licensing new software. Cloud computing encompasses any subscription-based or pay-per-use service that, in real time over the Internet, extends ITs existing capabilities (www.infoworld.com) (Based on an article by Eric Knorr Galen Gruman adapted from Infoworld). Prior to the availability of cloud computing, the traditional business applications have been complicated and expensive. The amount and variety of hardware and software required to run these applications and systems are daunting. The organization requires a whole team of experts to install, configure, test, run, secure, and update them. When the organization begins to multiply this effort across dozens or hundreds of applications, it is easy to observe the reason why the biggest companies with the best IT departments are not getting the applications they require. Given this reality, the small and mid-sized businesses will obviously face even bigger challenges (www.salesforce.com). While the concept of cloud computing was recognized to be spearheaded by Salesforce.com, there has been other companies that have dived into the business of providing CRM solutions in the form of software-as-a-service. A Google search produced several key service providers in cloud computing such as Gogrid, ORACLE, IBM, SAP cloud computing.com, vads.com and rimuhosting.com. The published benefits of cloud computing are the ability of the concept to leverage on cost while providing customized options to the subscribers. The list of benefits provided by cloud computing given the fundamental infra structure of cloud computing is as follows:- The level of Web-services integration has been proven. Cloud computing technology has demonstrated itself to be much easier and faster to integrate with the organizations existing enterprise applications (both traditional software and cloud computing infrastructure-based), whether third-party or applications that has been developed internally by the organization. Advanced service delivery. Cloud computing infrastructures offer greater scalability, complete disaster recovery, and demonstrated an impressive uptime figures. Lack of requirement to install additional hardware or software: There is no requirement for additional hardware or software in a fully cloud computing infrastructure. The positive features of cloud computing technology is in its overall simplicity and it requires significantly fewer capital expenditure to set up and get the whole system running. Faster and lower-risk deployment. The organization can set up and run the whole system much faster with a cloud computing infrastructure. It also saves the organization substantial expenses and allows employees/users to log into the new solution quickly. The cloud computing technology applications are live in a matter of weeks or months, even with extensive customization or integration included. Support for deep customizations. Cloud computing infrastructure allows deep customization and application configuration and it also preserves all those customizations even during upgrades. In addition, cloud computing technology is ideal for application development to support the organizations evolving needs. Empowered business users. Cloud computing technology allows on-the-fly, point-and-click customization and report generation for business users. As a result, IT is not required to spend a large amount of time and resource making minor changes and running reports. Automatic upgrades that dont impact IT resources. Cloud computing infrastructures put an end to a huge IT dilemma: If the organization upgrades to the latest version of the application, the organization is required to spend time and resources to rebuild their customizations and integrations. Cloud computing technology doesnt force an organization to decide between upgrading and preserving all its applications, because those customizations and integrations are automatically preserved during an upgrade. Pre-built, pre-integrated apps for cloud computing technology. The involvement of more companies in providing cloud computing infrastructure and applications will be able to multiply and provide more applications in either pre-built or post-built requirement to suit clients requirement. (www.salesforce.com). Malaysias IT infrastructure. The availability of better infrastructure compared to other countries in the region such as the availability of broadband indicates that the country is a suitable platform to embrace cloud computing with the assurance and support from the government. An example of this support is the entrance of Microsofts full range of cloud computing capabilities in Malaysia as well as other established parts in this region. (www.nst.com.my). While the concept and published reports and opinions have advocated various benefits from cloud computing, there are obvious down side to the concept compared to the more established traditional business applications that are more supported by the applications provider. One of the major online company that adopted cloud computing is Amazon.com. Recently, there have been technical problems and interruptions by the company starting on 21 April 2011. This has prompted industry analysts and observers to ask organizations to seriously reconsider relying on remote computers that are beyond their control. Matthew Eastwood, an analyst for the research firm IDC has called this incident involving Amazon.com as a wake-up call for cloud computing. The incident has started discussion on the concerns for cloud computing as such:- The amount organizations are required to pay for backup and recovery services. This concern also covers other areas, including paying extra for data centers in different locations. That is because the companies that were apparently hit hardest by the Amazon interruption were start-ups that, analysts said, are focused on moving fast in pursuit of growth, and less apt to pay for extensive backup and recovery services. (www.nytimes.com). The actual flexibility of cloud computing. While cloud computing has demonstrated its flexibility in terms of adaptability to organizations requirement and cost, there is a real concern amongst industry analysts on the claim of actual infinite elasticity of cloud computing. Arising from the recent Amazon.com interruption, there are serious concern on the ability of cloud computing to provide stability beyond the security from the traditional business applications provider that has seen proven reliability. This will be severe for what the analysts are concern for larger industry such as the entertainment industry (http://cloudcomputing.sys-con.com). Taking this argument a step further, this report also raises the concern arising from the Amazon.com incident to the banking industry. Would HSBC depart from the major players in banking to embrace cloud computing given this latest discussion in the IT industry. Part 4 In my analysis of the present structure of HSBC, the idea of adopting cloud computing needs to be pursued with a certain degree of caution and optimism. I am recommending the following options for your consideration in adopting cloud computing into the applications support, maintenance and storage for HSBC:- Limited participation in the Virtual Private Cloud (VPC) by putting in the new applications via cloud computing whilst keeping the existing applications to be enhanced, supported and stored by the existing system. The bank will continue to work our vendors and system support providers to maintain the existing applications. This dual approach is aimed to venture quickly into cloud computing and at the same time in assuring senior management, Asia Pacific Group IT as well as the Global team on our prudence to continue maintain the existing system for our current applications. This recommendation is to maintain status quo in our level of customer service with any unexpected disruption to our clients arising from technical problems. In addition, the VPC is relatively simple to implement and the cost of the subscription to SKALI Cloud Servers a minimal fee while having pre-build features which HSBC can use immediately. (www.skalicloud.com). This approach also eases up our GTLM (subsidiary providing IT support to HSBC) who is having attrition of IT personnel and simultaneously struggling to backfill the vacancies. In considering the IT infrastructure of our competitors, our proposed investment into cloud computing would be timely to ease off more capital investment into applications management and storage. The savings can be channeled to other IT requirement such as upgrade of our servers and other interface channel to the front end to give better support to our users. This will enable faster turnaround time and increase productivity of backroom / support staff and also better customer service for our sales service staff to our clients. Our overall business strategy under the Medium Term Outlook (MTO) three year plan from 2010 to 2012 emphasize the importance of improving productivity and cost savings to complement the bigger business revenue aim for the bank. Under this plan, the proposed adoption of cloud computing is to enable HSBC to have a quick support for its application support, minimize over dependence on staff, service providers and vendors. Many banks have spent time and money building an internal infrastructure. Such large infrastructure investment makes it difficult to cost justify moving for such infrastructure to be moved to an outside provider. There may be long-term savings but in the short-term, the difficulty is justifying the large investment into a cloud computing arrangement. In addition, moving the whole application systems from internal to eternal source via a cloud-based platform has a certain cost in itself which makes it even less attractive and even more difficult to justify. (http://thefinanser.co.uk) Issues with regulators. A recent report appearing in the UK Financier highlighted that Microsoft is often asked about Security by share holders as well as regulators. Companies would naturally due to their interest in protecting data privacy, will be determined to know how organizations protect their data. Among the questions posed to the organizations is the location of the cloud, the standards used by the organization in selecting the cloud that is located remotely away from the host country. In this respect, Microsoft is heavily geared towards security and is one of the largest firms in the development space in this area. Some issues do arise however with regulators in key markets, particularly in finance. For example, in Turkey, they regulate that data must be held on bank premises. Thats hard to overcome but is a key reason Microsoft continues to provide on premise solutions banks can implement while regulations catch up. (http://thefinanser.co.uk) Security of the information maintained within the cloud that is located away from the bank. In view that the cloud is not part of the banks organization or a subsidiary where the bank has partial or majority ownership, there remain questions on the control the bank has over the information, data or applications stored in the cloud (Interview with Mr Peter Ng, Manager IT Development/Support Office Automation on 12 April 2011). In addition, there is a provision within the Banking And Financial Institutions Act 1989 (BAFIA) that prohibits any director, employee or agent appointed by the bank who has access to the banks information made available such information to any other person or parties (S.97 of the Banking And Financial Institutions Act 1989). The concern raised by Mr Peter Ng is amplified by the fact that banks information, data or applications stored in the cloud outside the management purview of the bank. In view that the facility and commercial ownership of the cloud does not come under the definition of an agent appointed by the bank, there is no locus standi on the part of the cloud being accountable for any legal action that can be taken in the event there is a breach of S.97 of BAFIA. Section 97 of BAFIA states as follows:- 97.  Ã‚   (1)  Ã‚   No director or officer of any licensed institution or of any external bureau established, or any agent appointed, by the licensed institution to undertake any part of its business, whether during his tenure of office, or during his employment, or thereafter, and no person who for any reason, has by any means access to any record, book, register, correspondence, or other document whatsoever, or material, relating to the affairs or, in particular, the account, of any particular customer of the institution, shall give, produce, divulge, reveal, publish or otherwise disclose, to any person, or make a record for any person, of any information or document whatsoever relating to the affairs or account of such customer. (Banking and Financial Institutions Act 1989). Part 5 In summary, HSBC has a complex IT system that has been build over the years of our existence in Malaysia since the computerization of our banking system. The availability of cloud computing as an alternative in our on-going challenges in application management should be carefully considered in terms of expanding our IT capabilities to move into bigger areas of banking. This will provide HSBC with the opportunity to have better flexibility in managing our overall applications system to be able to provide better support to our users. This will in turn, enable our staff to provide better customer service and engagement. The adoption of cloud computing by the bank can be implemented with the following strategies:- Adopting a hybrid cloud where major vendors such as IBM, ORACLE and Hewlett Packard offers hybrid delivery with their existing technology to manage complexity of HSBCs diverse application systems that caters to different business groups where different applications for business segments such as Personal Financial Services, Commercial Banking, Treasury and Global Banking are different. The dedicated servers and applications can be better managed through public cloud (for lower cost applications storage with medium or low risks) and managed dedicated servers (for higher risks applications and data) that can be managed in partnership with the major vendor. This combined approach mitigates risks portfolio for the bank in terms of spreading evenly its storage in cloud computing where external parties and vendors cannot be fully controlled compared to internally managed servers and storage facilities (Interview with Mr Lim Wei Hup, Senior Manager IT Operations/Support conducted on 14 April 2011). Co-venturing into cloud computing by adopting a strategic partner to mitigate risks as well as leverage on common areas and different technical expertise to harness effective teamwork for selecting external applications from various clouds. An example of a recent tie-up and cooperation in the financial industry is the venture of Polaris Software Lab, one of the leading global financial technology companies announced a strategic investment in IdenTrust, a global financial institution. IdenTrust is one of the premier service providers of digital identity authentication services to several key banks such as Citibank, Bank of America, Deutsche, HSBC and even Barclays Bank. (www.siliconindia.com). The concern of being the first bank in Malaysia to embrace cloud computing need not arise as the government has provided ample support, key service provider such as Telekom Malaysia has been upgrading its broadband services and the availability of fiber optic infrastructure will ensure adequate bandwidth and speed. HSBC has always been a pioneer in various aspect in banking be it technology, products and services and even bringing environmental issues into part of its global commitments. With our rich history and forward optimism, venturing into cloud computing is an option management seriously need to consider in view our future growth strategy.

Function Of Print Media

Function Of Print Media Media refers to the groups that communicate information and news to all people. Media have divided into three types that are included print media, broadcast media and internet. Print media is the oldest media such as newspaper, magazines, journals, and other printed material. The printing media is responsible to reporting the latest and accurate news and information. Few type newspapers such as New Straight Times and The Star. After that, many types of magazine such as business, education, entertainment, travel, cate and fashion magazines. For example, Galaxie is an entertainment magazine and SME Entrepreneurship is a business magazine. They will have regular readers of print media. Broadcast media is the news is broadcast at radio and television. The main broadcast networks in Malaysia are RTM1, RTM2, RTM3, NTV7 and 8TV. Local news stations have large amount of audience because radio channel will report the local weather, traffic and events. Many people will listen to the radio cha nnel especially during morning and evening. Nowadays, the internet is the fastest transforming the news because every people know how to online and they will post the latest and updated news on the internet such as Facebook. Internet is a quickly way to transmission the news and information so internet will provide advantages toward various industries to promote their business. Besides that, weblogs also is a ways to transmitting the information through internet. Media is an important communication channel to disseminated education, business, news, entertainment, data and promotional message. 1.1 Function of print media 1.1.1 Education Industries Text book is a type of print media that is transmits the information to all students. Print media can help the intellectual and professional person to transmission their knowledge and experience to readers. Newspapers have provides the practice section for primary and secondary school students to do their revision such as News Straight Times. For example, tuition Centre is a type of education firm. Print media such as the newspaper and magazine have a loyal readership. This function can be very useful for advertisers and promote the courses of tuition centre. If you are targeting a specific geographical area, so you can advertiser the new tuition centre through print media. Magazine can promote the tuition centre through colourful pages and can show the beautiful picture of the tuition centre. Besides that, you also can control and plan the budget of the advertisement. For example, you can choose the size of advertisement space and choose the colour or black and white advertisement. In additional, flyer also can help promote the tuition centre. Flyer will cheaper than advertise through broadcast media because flyer will give to the target audience directly. If the information of flyer is detail so can prove to be a proper option. 1.1.2 Business Industries Newspapers contain a few of sections such as business section. In the business section will have some article are written by the people are successful in business. They can share their experience and knowledge to all readers. Besides that, print media can help the boutique or shopping complex to promote their products and inform the news of discount the price of their products to readers. Newspaper contains the job application section which will list the job specification and job description for job applicant. So the company can find the employees easily through newspaper. Magazines are a suitable option to promote the restaurant. For example, have some cate magazines that have shown to audience about the top ten cate in Ipoh. These will help the tourist easily to find the good restaurant and delicious foods at certain place. Readers will interest to the advertisement in magazine because of the better quality paper permits better colour reproduction. These will help the restaurant in crease their amount of customer. In additional, contain some business magazine such as Fortune and SME Entrepreneurship magazine. This magazine will mainly analysis on matters affecting the SMEs and Fortune magazine will covering local and international business in news, financial news, technology, companies, global economics and more. Print media will help to convey the useful and update business information to readers. 1.1.3 Entertainment Industries Every newspaper contains the entertainment section to readers. Entertainment section will show the list and time table of different programs are broadcast in different channels. Besides that, the summary of certain program also will show at the entertainment section so readers can choose the movie that you feel interest. Therefore, readers can save their time and watching television program follow the time table are show on newspaper. Besides that, the latest news of the artist and singer will write on the newspaper. The supporter of the artist and singer can pay close attention to their idol. In additional, newspaper or magazine also will promote and advertise some new songs, movies and games. The new movies in the cinema will show on the newspaper and magazine. Again, the summary of the new movies also will write on the magazine so readers can briefly understand about the movie. Besides that, have some games guidelines magazine that is show the news games and will explain about the content of the game. New movie are update in every month also will show on the magazine or newspaper. For example, Gempak is a comics magazine these will show and promote the news comics for readers. 1.2 Function of internet 1.2.1 Education Industries We can easily contact with friends or teachers through internet. Internet can help everyone to find out some information to solve their problem especially students. For example, college students can complete their college project easily through a small research on internet. Encyclopedia is the biggest source for searching information. The information in encyclopedia is the most effective informationà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s so students can get the accurate and update information to complete their projects. Besides that, we also can upgrade our knowledge through internet. In additional, there are lots of Online Learning Programs are available for people who are unable to attend classes or some courses. For example, e-learning has been carrying out at some college or school. College lectures can upload the new Moodle version on the internet and the students can download or view the latest Moodle version. E-learning will provide many advantages for student. Students can study at anywhere they have access to a computer and internet connection. Besides that, internet also can help the education industry such as college, university and tuition centre to promote their courses and show the success history of those industry through some colourful or sounding website or blog. These will help the education industry reduce their expenses to making flyer and can get a good effect through internet. 1.2.2 Business Industries Nowadays, many people will do the online business. Online business means that the company are doing business and earning a profit through internet. Business people must have creativity to create an attractive website and find innovation ways to leverage the internet for business purpose. Business people can create the business website to promote their products or company with some colourful pictures. Therefore, the entrepreneurs will easy to advertise and show the features of their products to every people through internet. They can save time and money because create the business website is free and no need to do face to face presentation with customers. Besides that, the business website is potential for reaching a wider audience compared with print media. For example, a restaurant has created a business website on internet so will attract many customers because of the beautiful and attractive pictures. After that, the company also can update their information of the products or com pany easily. The consumer can get the latest information through internet. In additional, latest and accurate business information or video about business can be uploading on internet and can search by anyone. Entrepreneur can record a video to promote and introduce their products and upload it on internet. Business person also can have a meeting with the partner at foreign country through internet. 1.2.3 Entertainment Industries Playing online games are become a habit of mostly teenagers. Internet have many online games to entertain all people especially teenagers and kids. Besides that, songs and movies also can search on internet. We can free to download the song or movie through internet. Next, supporter of the artists or singer also can get the latest news of their idol. The latest news of the artists or singer can be uploading on the internet. Artists also can share their happiness or experience with their fans through internet. MV of the songs also can be post on certain website such as Youtube. Therefore, singers or artists can promote their songs and movies through internet. In additional, new movies are broadcast on cinema also can upload some trailors to advertise the movies. Therefore, moviegoers can understand the content of movies before watching at cinema. 1.3 Conclusion Media is a good ways to transmission the news and information. Functions of print media are transmission information, entertainment, doing advertising and persuasive. Nowadays, internet has become a basic need for mostly people. During technology changing day by day, we are not only collecting data from internet, we also shopping through internet. Internet was provide many advantages towards varies industry. I seem that print media is suitable for education and the internet is suitable for business and entertainment to transmit information. 2.0 Introduction of traffic congestion Traffic congestion means that a situation in which a place is crowded with vehicles. The vehicles were difficult to move around. The numbers of cars on the road are likely to increase so will worsening the problem of traffic congestion. Problem of traffic jams were always occurs especially on the expressways are a common sight. Nowadays, most families have at least two cars. Problem of traffic congestion was causes by government and driver. Besides that, traffic incidents, work zones, bad weather and special events also were cause the traffic congestion. According to the Department of Transportation, incidents account for 25% of traffic congestion, bad weather accounts for 15%, work zones account for 10% and special events is 5%. These is called non-recurring congestion. According to the DOT, 45% of traffic congestion is caused by recurring traffic issues. Recurring traffic congestion included insufficient capacity, unrestrained demand, and ineffective management of capacity. 2.1 The first view Problem of traffic congestion should by handle by government. Government should act to reduce the number of cars on the road. Government should set up some public transport for all people. Public transport should be developed such as bus, taxi, trains, LRT (Light Rail Transit), monorail and railway. Therefore, the number of private cars will be reducing because we can take the LRT when we needs going to somewhere. Government should set up some talks to all people. These talks are about the advantages of taking the public transport. Besides that, government also can encourage citizens reduce using the private cars because it should be more expensive and inconvenient to take a car out on the road. For example, road tax of the private cars will be expiring after one year. Government can upgrade the quality of the public transport and make its comfortable, affordable and safe to take. Therefore, many people will choose taking the public transport more than using private cars especially s tudents and workers. If the people will more likely to taking the public transport then the road capacity will increase and the problem of traffic congestion will be handling. For worker, use car pools are a good ways to reduce the traffic congestion at the office hours. Government can make some poster or advertisement talk about the advantages of car pools. Besides that, government can convince the citizens try to use car pools with colleagues or taking public transport. In additional, bad weather is cannot prevented by government but government can try to adjust the design and structure of the roads. Government can implement a plan to manage the roads and provide alternate routes can help the situation. Besides that, the government should increase the taxes of sale of vehicles and petrol. For example, some workers cannot afford to buy the vehicle of expensive so can reduce the amount of cars. After that, the government also can set the high-priced parking in city area and increase the toll fees. Improve the technology of traffic road also can reduce the traffic congestion. For example, government can set the time-based and sensor-based traffic light control system at four-way intersection. Besides that, government can use the advanced signals, traveler information and updates in real time and emergency evacuation management. Rather than waiting until there is an incident, government should improve technology to more proactive when it comes to traffic congestion. 2.2 The second view The second view of other people say that it is the responsibility of individuals to use cars less and public transport more to reduce the problem of traffic congestion. As a citizens, we must support and cooperation with the government. Commuters must be willing to change our behavior related to reduce using the private cars. Therefore, we should support the government policies and follow the new policies to use more public transport. If can reduce the number of private cars so can increase the road capacity. We can use the public transport such as bus and LRT to substitute for the private cars. For example, students can use car pool and going to shopping or tuition together. We should follow the policies and decision is making by government. Using public transport can help us to reduce the expenses of petrol, toll fees, parking fees, air pollution and can reduce the problem of traffic congestion. Therefore, it is essential that individual accept responsibility help government to red uce traffic congestion and support government initiatives. Besides that, the people also can ride bicycle to go to school or work. These also are an action to reduce the traffic congestion and air pollution. In additional, citizens also can walk to somewhere near the house. For example, we can walk to food market if the food market is near by our house. Therefore, we are no need to drive a car and can increase the road capacity. 2.3 My opinion Traffic congestion was affects every people at same point, it will caused us to be late for work or school. In conclusion, I seem that government is an important role to reduce the traffic congestion. Government should take action to reduce traffic congestion in large cities. Government should encourage all citizens to use the public transport more than private cars. Besides that, all the citizens also need to support the policies and decision are making by government. All people should take their responsible and cooperation with government to reduce the traffic congestion. Finally, government and all citizens should take action to reduce the problem of traffic congestion together. 2.4 Conclusion Traffic congestion means that the cities are crowded by the cars or transport. This problem are always occurs in large cities. Government should provide more public transport for citizens to reduce the number of private cars. Government can encourage all the citizens use the public transport and improve the quality of public transport to attract citizens use the public transport. This action can help to reduce the traffic congestion in large cities. Government also can set some campaigns to talk and explain about the advantages of reduce the traffic congestion and increase the road capacity. Besides that, other person will say that reduce the traffic congestion are the responsibility of individuals. As a citizen, we must cooperation with the government. We should support the policies are set up by government. The responsible of the people is use the public transport and reduces using the private cars to reduce the traffic congestion. After that, we also can walk or ride a bicycle go to somewhere are near our house.

Why Educate? :: Essays Papers

Why Educate? As I ponder what my educational philosophy is, and what I hope it will become, I find it necessary to consider why we educate our children in the first place, and why we finance countless public school systems with local tax dollars and federal funds only to hear over and over that schools are failing, our teachers are inadequate, and our students unprepared for life. The majority of high school graduates can read. They can perform basic arithmetic. They know some literature, history, and civics. They are more computer literate than ever before, yet the U.S. Department of Education's National Commission on Excellence in Education concludes in â€Å"A Nation at Risk:† If an unfriendly power had attempted to impose on America the mediocre educational performance that exists today, we might well have viewed it as an act of war. As it stands, we have allowed this to happen to ourselves. We have even squandered the gains in achievement made in the wake of the Sputnik challenge. Moreover, we have dismantled essential support systems which helped make those gains possible. We have, in effect, been committing an act of unthinking, unilateral educational disarmament" (NCREL 2002). This â€Å"educational disarmament† is really a failure to produce students that are truly competitive in the world marketplace, a failure to make the same technological advances as other industrialized nations. Joel Spring, in The American School (1997), asserts that beginning with the founding of the common school in the nineteenth century, education has been seen as a way of â€Å"ending poverty, providing equality of opportunity, [and] an increasing national wealth† (6). It is the â€Å"increasing national wealth† that students are tested on now, and found lacking. According to Sebastian de Assis, author of Teachers of the World, Unite! (2000), it was during the Industrial Revolution that â€Å"mathematics, sciences, technical and vocational education became pivotal to the sustenance of the new economic order† in the United States (p. 24). Students have become just another part of the great machinery that is America. Either they contribute and m ake the country, and themselves, richer, or they are failures, who have, in turn, been failed by an educational system that did not teach them how to grow rich or help the nation grow rich. Like de Assis (2000), I find the commoditization of students to be more than a little disturbing.

The Marshall Plan Essay -- George C. Marshall The Marshall Plan Essays

The Marshall Plan First and foremost, a great deal of Europe’s success would not have happened without its initial aid from the United States. After helping destroy so much of the continent, the U.S. pumped billions and billions of dollars back into the European economy through The Marshall Plan. It was named after Secretary of State George C. Marshall, who said â€Å"The world of suffering people looks to us for leadership. Their thoughts, however, are not concentrated alone on this problem. They have more immediate and terribly pressing concerns where the mouthful of food will come from, where they will find shelter tonight, and where they will find warmth. Along with the great problem of maintaining the peace we must solve the problem of the pittance of food, of clothing and coal and homes. Neither of these problems can be solved alone. (DeLong)† In the first two post-World War II years the U.S. contributed through this plan, about four billion dollars a year to relief and reconstruction. The Marshall Plan continued these flows at comparable rates and was a multi-year commitment. From 1948 to 1951, the U.S. contributed $13.2 billion to European recovery. $3.2 billion went to the United Kingdom, $2.7 billion to France, $1.5 billion to Italy, and $1.4 billion to the Western-occupied zones of Germany (DeLong). An astounding $15.5 billion had been provided to Europe before the Marshall plan was enacted (Wegs, 66). The availability of Marshall Plan aid gave European countries a pool of resources that could be used to cushion the wealth losses sustained in restructuring. Countries that received large amounts of money from the Marshall Plan invested more. Countries could buy the amounts of coal, cotton and petroleum needed (all of these were in short supply) when needed because of Marshall Plan aid. Great Britain used the Marsh all Plan aid to retire public debt (DeLong). The Marshall Plan did have strings attached however. Countries had to agree to balance government budgets, restore internal financial stability, and stabilize exchange rates at realistic levels. Marshall plan aid was available only if Europe was committed to the "mixed economy" with the market playing a large part in the mix (DeLong). On their own, some countries were able to rebuild or repair slightly damaged factories and warehouses. Contrary to popular belief, factories... ...re slow to get into the automobile production game. They refused to merge with other companies, instead vying to produce many kinds of automobiles, none of which got a great deal of market share. None until the Mini came along, breaking from old traditional large British cars, creating a new craze (Wegs, 77-78). Not all was utopian forever in Europe though. All good things generally come to an end, and in the 1970s, the economy began to flounder. But for nearly twenty years, the western portion of Europe rebounded from nothingness, surged in no time, flourished for many years, became a major player in the economic world once again, and truly rose like a phoenix from the ashes of war. Works Cited DeLong, J. Bradford, The Economic History of the Twentieth Century: Slouching Towards Utopia? (University of California at Berkely and NBER: http://www.j-bradford-delong.net/TCEH/Slouch_Present19.html , 1997) . Kindleberger, Charles P., â€Å"The One and Only Marshall Plan,† National Interest, Vol. 11, 113-115. Wegs, J. Robert and Ladrech, Robert, Europe Since 1945: A Concise History, 4th ed. (Boston: St. Martin’s Press, Inc., 1996) 3, 12, 45-47, 65-79.

Duchess of Northumberland Essay

What impressions of the Duchess of Northumberland do you get from Rachel Cookes article. The article began by saying how a ‘splendid but hugely expensive garden would be created in the grounds of Alnwick castle’. This gives us the impression that she is rich and is wasting her money away on some project that is costing 5 million pounds. It is until around line 70 when the readers get a bad impression of the Duchess as until then it says how ‘the locals’ ‘were less than impressed’ asking who ‘does she think she is’. This gives us the impression that the locals don’t think that she is a worthy Duchess and are not fond of her. It then goes on to say how the ‘duke and duchess believed they just had to click their fingers and everyone else would come running’. This gives the impression that they think they can do what they want and they think they are so powerful that everyone will come running to them and do whatever they please. By line 70 however, the readers start to see a different side of her when Rachel Cooke’s actually goes to see her when she realises that she’s not actually a bad person. The Duchess goes on to say how she ‘should try to win the critics round’ but she cannot be bothered. This gives the impression that she doesn’t care about impressing the locals and if they don’t like her then she will deal with it and not chase after them persuading them to like her. When she speaks she then says how she never expected to be Duchess and how it was ‘difficult for [her] to leave the farmhouse’. This gives us the impression that she’s actually a normal person and her background isn’t from royalty. Just because she is a duchess doesn’t mean that they have ‘unlimited cash’ she goes on saying. This gives us the impression that she feels that people instantly judge and think that she is very rich and doesn’t have any money problems but she has to ‘pay card bills’ just like anyone else. Furthermore it gives us the impression that she doesn’t feel like royalty she just feels l ike a normal human being.

Diversity in Survey Methods Essay

Introduction Before describing the implication of diversity in doing research, it is important to note that any research should be as specific as possible. For example, suppose the researcher intends to evaluate or find out whether women experience more automobile accidents than men, then the researcher should specify the variables to be used. Too many variables may make the study too general and invalid. One researcher may opt to approach this research by comparing women and men in terms of how easily they get distracted   and the number of accidents they face either gender. Another researcher may opt to just approach this research by analyzing accident   cases and counting which of the cases is caused by women and which is caused by men. The two researchers would have different survey questions. The first researcher will have a relatively diverse survey questions because he or she is considering two variables, whereas the latter researcher will have homogenous survey questions (Jackson, 2012).   When the variable survey questions are diverse, the significance and mean of the variables may be skewed to the right or left depending on the degree of diversity. If some of the values in the variables are extremely low, then the mean would be lower than the median and hence the results will be skewed to the right. Alternatively, if the diversity is made up of variables that are extremely high in value, then the mean will be more than the median and the results will be skewed to the left. Skewness may distort the true meaning of the results (Jackson, 2012). Consequently, the researcher needs to take into account a number of aspects. The first aspect is outliers. The researcher should remove any outlier as possible because it is the outliers that are responsible for the shift of the results (Jackson, 2012). In addition, the researcher should make the survey questions relatively specific. References Jackson, S. L. (2012).  Research methods and statistics: A critical thinking approach. Belmont, CA: Wadsworth Cengage Learning.